I've always had an active lifestyle, worked in the business world, and I'm a busy mother of four. When it came to leggings, it felt like I had tried them all, but none were the right fit for me. I knew I wasn't the only woman with this problem and figured if I wanted something comfortable, functional and flattering, I would have to create them. So I did. From a stretch pad in 2017 to thousands of happy customers later, FitPink was born.
With activewear, and especially leggings, we've all adjusted to a pair rather than them adjusting to us. Whether it's pulling them up, tolerate them being a little tighter at the waist because you finally found ones that fit your leg or aren't mad about the colour but at least they sit better on your hips. Well, we say no more compromising. We set out to make leggings with pockets, high-waisted leggings, compression leggings, squat-proof leggings, and most importantly, we wanted to make the best leggings for women.
FitPink is about practical and complimentary athleisure wear that fits. Regardless of the activity, being comfortable is one of our non-negotiables with our specially designed range. Our products are sweat-absorbent, regular wash proof and secure so whether you are working out, staying in, meeting a friend for coffee or running that 10K, they meet the mark.
We are committed and passionate about Sustainability at FitPink. All of our packaging is made from compostable materials. Our tissue paper is acid free and is printed using eco-friendly soy-based ink. Our mailers decompose in the same time as a banana skin and are certified for home compost. By the end 2021 all of our garments will be shipped by sea, which will significantly reduce our carbon footprint.
Our core values are compassion, creativity and commitment, and we pride ourselves on being an authentic company that practices what we preach. We believe in the power of women supporting women and giving younger girls better opportunities.
We are proud to partner with the incredible NGO, Plan International, to support one of their girl-focused campaigns. With every pair of FitPink leggings purchased, we'll contribute to the fantastic organisation which is working hard to improve the lives of young women and girls around the world. We wanted our long-lasting leggings to have a long-lasting impact.
We hope you love our leggings as much as we do.
Here's to you finding your perfect fit!
Founder / CEO
Marketing & Operations Manager
Customer Service Guru
We hope you like our small (but perfect) range. With thousands of Five star reviews, we know we must be doing something right!